Effective Training and Development
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Hot Stuff

This is the place we announce breaking news, our new programmes, and ask the occasional question…


We’ve been particularly busy recently, and it’s provided us with a great opportunity to bring new members to our team.  So if you are one of our clients, you may soon meet, or have recently met Hannah, Annie and Julia.  They are (of course) all excellent trainers and coaches, and we’re delighted to have them alongside.  Welcome!


We’re developing and designing a new course for teachers who would like to know more about how video games and the latest technology can help students learn – and how to make use of that technology in the classroom.

We’re looking for some case studies of current successful practice, so we’d really like to talk to any teachers who already use video games technology as part of their teaching, and as a way of engaging their students.  If, when we’ve talked, you agree for us to use your experience, then we’d give you a full credit – and a free attendance on one of our programmes!

If you think you fit the bill, and would be happy to talk with us, please leave your contact details below, or email arnieskelton@etduk.co.uk



It’s possible that as a result of the credit crunch, your organisation might be wanting to reduce spending on training, and in particular bring in-house training that hitherto you might have contracted to outside trainers.  You may well also have a training and development team that are more used to contracting in training, rather than delivering it themselves.  If this is the case, we may have a programme that would be useful for you.

This is a brand new, cutting edge train the trainer programme that really delivers.  Based on the ‘Rule of 4 – 4 key areas to focus on as a trainer, alied to 4 key principles emphasing how to engage the learner, this two day programme gives would be trainers fundamental confidence, along with a host of training techniques and strategies that have been ‘battle tested’ by Effective over the past 19 years.

The two-day programme provides opportunities for the participants to practice in a safe and supportive environment, and provides a comprehensive set of process notes to accompany every activity and technique used.  If we are working with your in-house training team, we can set the training in the context most relevant to your trainers.

Here’s some feedback from our most recent course:

“Really good.  I feel much more knowledgeable, positive and confident about myself as a trainer”

“Thank you.  As a result of this course I am much more aware and informed, and above all empowered to do this job.”

At the end of every course we ask participants to let us know how they have felt about the course.  These are the top words they used:

  • stimulated
  • enlightened
  • empowered
  • happy
  • interested
  • informed
  • motivated
  • enthused

If you are interested, please contact Caroline at carolinerowlands@etduk.co.uk, or leave a comment at the end of this post.

This is a course developed recently for a Metropolitan Borough, but also now delivered for a couple of other clients.  It is a workshop to encourage participants to recognise the value of underpinning their behaviours with core values.  so instead of focusing on technical skills, it focuses on behavioural skills.  For example, a typical course on:

running an appraisal meeting

holding a poor performance meeting

chairing a meeting

might focus on the technical skills required.  This workshop focuses on the key behaviours required, and also the core or key values that underpin such behaviours – so that every behaviour is driven by a core set of values.  so this helps organisations that have core values embed them in the behaviourrs of their staff.  Send us an email if you’d like more details…


‘Improving Your Customer Focus’: a 1-day Workshop

The Cabinet Office published a NEW Customer Service Excellence Standard in March this year.  The Standard is a practical tool which aims to make public services more responsive to people’s needs.  Already it has raised the bar for public bodies in terms of their focus on customer service.  What does the Standard mean for you, and most importantly, how do you ensure that your customers benefit from actions you are taking?

Try our self assessment checklist:

  • Can you and your staff explain and apply the new Customer Service Excellence Standard?
  • Have you identified your existing and potential customers and captured their needs?
  • Are you implementing a plan to creat a culture of Excellent Customer Service in line with the new Standard?
  • Does your performance management system reflect the importance of Customer Services Excellence?

If you have answered ‘No’ to any of the above, then this workshop is for you.  The programme provides a perfect introduction to the CSE Standard and the tools and techniques you will need to improve ‘customer focus’ in your team or unit.  In addition, by attending the workshop you will be able to take away and activity kit to help involve and motivate your staff as they build on their existing approach to customer service.  For further details, click here.

See our newsletter section for details of other programmes we have been running successfully recently:

  • Using IT to liven up your training
  • Accelerated Learning for trainers
  • Helping people through difficult times


Our first question is: do you have in your organisation any development needs which you find it difficult to meet – either because there’s nothing out there aimed at that need, or because everything you’ve tried has so far been unsatisfactory?  Please let us know….

The ETD Feedback Word Cloud …
Ⓒ 2018 Effective Training and Development